Abstract:
This study aimed at establishing the effects of Gender Balance, a practice of
workforce diversity on organizational performance in Super loaf company Nairobi
Headquarters. Descriptive statistic was used to analyze data with the help of SPSS version
22. Questionnaires and Interviews were used to collect data. The study targeted 170 staff
and sampled 51 respondents. Stratified simple random sampling was used to select the
sample. Findings reveal that, gender balance increases organizational performance a
statement that was agreed by 85% of the respondents. The respondents disagree that
female employees are discriminated on the gender basis, 10.6% agreed with the statement
whereas none of the respondents were neutral. Males are more than female employees in
the organization, a statement that was agreed by 92% of the respondents. This confirms to
the statement that the organization has a large number of male employees than female.
Whether gender diversity improves the decision making and better strategizing for the
organization, 74.5% of respondents agreed with the statement. This indicated that gender
diversity improve decision making. 64% of the respondents agreed that gender balance is
directly proportional to high performance and 36% disagree with the tenet. This implied that
gender balance is a performance driver. The study concluded that workforce diversity is
directly proportional to organizational performance and should be encouraged at all levels of
the organization because it helps to improve on Staff motivation, staff planning,
productivity. Further the study recommended a research to be conducted on factors
affecting workforce diversity in an organization